Essence of Account-based Marketing and Lead Nurturing

In this blog, we will see the essence of Account-based Marketing and Lead Nurturing. Account-based marketing (ABM) and lead nurturing are essential in the B2B field. ABM allows businesses to focus their resources on high-value accounts, increasing the chances of conversion and revenue growth. By personalizing experiences and messaging, ABM helps build deeper relationships with…

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George Kurtz, CEO of CrowdStrike, discusses Microsoft, China, and the SEC.

This year, the stock price of cybersecurity company CrowdStrike has increased by over 130%, outpacing both the broader indexes and its larger competitors. George Kurtz, the CEO, discusses the company’s accomplishments and the significance of cybersecurity for national security. George Kurtz, CEO of CrowdStrike, has had an incredible year. The cybersecurity company’s stock price has…

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For Big Tech, a thirsty generative AI boom presents an increasing challenge.

An often-overlooked but crucially important environmental issue—Big Tech’s growing water footprint—is coming under more public scrutiny as a result of a global rush to capitalize on the next wave of generative artificial intelligence. Researchers say the race to profit from the next wave of AI is one of the main causes of the significant increase…

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